Podcast promo image with the text “Stop Selling Tools,” featuring a man with a white beard in a suit and tie, hosted by Vít Müller and presented by HighLevel.

From Chef to SaaS: Steven Tann's Journey to AI Mastery

June 03, 20263 min read

Hey there, fellow HighLevelers! It's Vit Muller here, and today, I'm excited to share an inspiring story from my recent podcast episode with Steven Tann. If you haven't heard it yet, you're in for a treat. Steven's journey from a chef in Melbourne to a SaaS expert cruising the canals of England is nothing short of remarkable. Let's dive into some of the highlights and insights from our conversation.

Custom HTML/CSS/JAVASCRIPT

The Unexpected Path to HighLevel

Steven's story begins in the bustling kitchens of Melbourne, where he honed his skills as a chef. But life had other plans. A near-paralysis scare led him to pivot from the culinary world to sales, where he faced the daunting task of selling Indian wine in Australia. Talk about a tough sell! This experience taught him the art of storytelling and the importance of building trust with customers.

Discovering HighLevel and the Power of AI

When COVID-19 hit, Steven found himself in the most locked-down city in the world. It was during this time that he discovered HighLevel, a platform that would change the course of his career. He began building chatbots for live events, helping businesses transition to online platforms. The results were astounding—turn-up rates for webinars skyrocketed from 30% to 80%, and close rates on mid-ticket items jumped from 20% to 60%.

Scaling with a Single Snapshot

One of the most intriguing parts of our conversation was Steven's approach to scaling his agency. Instead of niching down, he focused on solving problems across various industries. By using a single snapshot for all his clients, he was able to conduct group training calls and streamline his operations. This strategy not only saved time but also allowed him to scale efficiently.

The Role of AI in Business Transformation

Steven is a firm believer in the power of AI to transform businesses. From automating email campaigns to personalizing customer interactions, AI has become an integral part of his strategy. He even shared how he's using AI to create a daily content machine, generating blog posts and newsletters with minimal effort. It's all about working smarter, not harder.

Life on a Narrowboat

And let's not forget the unique lifestyle Steven has embraced. Living on a narrowboat in England, he enjoys the freedom to travel while running his business. With Starlink providing reliable internet, he's able to stay connected and continue his work from anywhere. It's a testament to the flexibility and opportunities that come with embracing technology.

Final Thoughts

Steven's journey is a powerful reminder that success often comes from unexpected places. Whether you're just starting out or looking to scale your agency, there's a lot to learn from his story. Embrace change, leverage technology, and don't be afraid to tell your story. After all, people are going to buy from you—they're going to buy your story.

Book a free AI/HighLevel strategy call with Steven Tann. Get actionable advice on your SaaS, onboarding, AI content engine, or sales process—no charge for the call. Link: https://steventann.com/

Thanks for tuning in, and if you haven't already, be sure to check out the full episode on the HighLevel Experience Podcast. Until next time, keep pushing the boundaries and making waves in the world of SaaS!

 🚀 Premium GHL Snapshots Developer, fellow SAASpreneur and 🎙 Passionate host of the highlevelexperience.com podcast! 
Check out my site for more info on my Profit Roadmap Systems™ -> www.vitmuller.com

Vit Muller

🚀 Premium GHL Snapshots Developer, fellow SAASpreneur and 🎙 Passionate host of the highlevelexperience.com podcast! Check out my site for more info on my Profit Roadmap Systems™ -> www.vitmuller.com

LinkedIn logo icon
Instagram logo icon
Youtube logo icon
Back to Blog

Connect With Us On Social Media!

Want to be featured in our next episode?

Share Your HighLevel Story On Our Podcast!

Each episode we feature 3 different GHL agencies and let you share a quick 60 second inspirational story of how HighLevel has impacted your business!

Share Your Beef 🥩

Got Beef with HighLevel? Want to get more upvotes for your suggested idea on the ideas.gohighlevel.com? If so you can let us know by uploading a short recording 🎤 of that and we'll feature it in one of the next episodes.

Ready to Take Your Agency to the Next Level🔥?

Unlock the full potential of your business with our expert insights, tools, and resources. Stay updated with the latest strategies and innovations by subscribing to our newsletter.

Disruptor Diaries

The source for motivation, inspiration and clarity for achieving success with HighLevel.

The HighLevel Experience Podcast is a weekly show that explores strategies, tools, and success stories relevant to agencies and SaaS entrepreneurs, especially those using the HighLevel platform. The podcast, hosted by Vit Muller, provides inspiration, practical business advice, and in-depth discussions on HighLevel’s latest features and updates. Each episode features a mix of guest interviews, insights on tech tools, and actionable advice to help agencies grow and succeed in the digital landscape. The podcast's unique segments, like "Move the Needle," "The Beef," and "3 Under 3," offer listeners opportunities to learn from impactful stories, discuss HighLevel's software strengths and challenges, and gain insights into strategies and tools tailored to boost agency performance. The target audience includes digital marketing agencies, SaaS founders, and HighLevel users who want to stay updated on industry trends, client management, and scaling strategies. In essence, the HighLevel Experience Podcast is a go-to resource for entrepreneurial insights, offering guidance for anyone looking to leverage HighLevel software to drive business success and innovation.