Revolutionizing Customer Retention: Insights from the HighLevel Experience Podcast with Steve Rosenbaum & Mike Inishev

Hey HighLevel SaaSpreneurs! 🚀

One of the biggest challenges for local businesses is keeping customers coming back—yet most agencies focus on customer acquisition rather than retention. In a recent episode of the HighLevel Experience Podcast, I sat down with Steve Rosenbaum and Mike Inishev to discuss how agencies can add a powerful revenue stream by offering loyalty programs as an add-on service.

This is a golden opportunity to help your clients turn regulars into repeat buyers while creating monthly recurring revenue (MRR) for your agency.

Why Your Agency Should Prioritize Customer Retention

Steve Rosenbaum, founder of Flawless Followup, has spent nearly 40 years helping businesses maximize sales with CRM automation. He explained that the fastest way to grow revenue isn't by getting new customers—it's by getting your current customers to buy more often.

Yet, most businesses spend the majority of their marketing budget on acquisition, neglecting the goldmine of existing customers.

This is where loyalty programs come in. If you’re running an agency, offering retention-based solutions gives you an edge over competitors only focused on lead gen.

How BoomerangMe Transforms Local Business Loyalty

Mike Inishev, the creator of BoomerangMe, shared his journey from running a successful agency to building a SaaS product. His realization? Selling services is limited—building a scalable product is the key to freedom.

BoomerangMe eliminates outdated paper loyalty cards and seamlessly integrates with HighLevel, allowing businesses to: ✅ Capture customer data automatically
✅ Send free push notifications via Apple Wallet & Google Pay
✅ Drive repeat business with instant QR code rewards
✅ Automate follow-ups and increase customer frequency

Imagine setting this up for a local coffee shop, gym, or salon and charging them $99-$299 per month for automated customer retention—on autopilot.

The "Right Order Offer Flow" – Why Retention Comes First

One of the key takeaways from our discussion was the Right Order Offer Flow—a strategic framework that prioritizes retention before running aggressive marketing campaigns.

Think about it: If a business is leaking customers, pumping more leads into their system is like pouring water into a leaky bucket. Fix the retention first, then scale.

Adding BoomerangMe-powered loyalty programs as an upsell to your existing clients means: 💰 Higher retention rates for their customers
📈 More predictable revenue for you
🤝 Stronger long-term relationships with your clients

Scaling with BoomerangMe – Franchise Opportunities & Beyond

For agencies looking to scale even further, BoomerangMe offers franchise opportunities, allowing you to implement loyalty programs across multiple locations. Whether you’re working with franchises, multi-location brands, or independent businesses, this is a plug-and-play retention solution that works across all industries.

🚀 Special Offer for HighLevel Experience Listeners

Want to add loyalty programs to your agency’s offerings without reinventing the wheel? Take advantage of this exclusive deal for HighLevel Experience Podcast listeners:

📌 Use promo code WELCOME20 to get 20% off your first payment!
🔗 Start implementing loyalty programs today

Final Thoughts

As an agency owner, you already have the clients who need this—you just need to offer it. Instead of constantly chasing new leads, help your clients maximize their existing customers.

I’d love to hear your thoughts—are you currently offering loyalty programs? If not, what’s stopping you? Drop a comment below or DM me, and let’s chat about how you can add this high-margin, low-effort service to your agency!

🚀 Vit
Host, HighLevel Experience Podcast and a fellow SaaS agency owner at Stand Out From The Pack™